Technical SEO is optimizing a website for search engines to improve its visibility and ranking in search results. It involves various tasks, such as improving website structure, optimizing content for keyword relevance, and fixing technical issues that can negatively impact search engine performance. Good technical SEO practices can help search engines quickly crawl and understand a website’s content, making it more likely to appear in relevant search results. This type of SEO is crucial for long-term success, as it lays the foundation for search engines to understand the content and value of a website. By implementing effective technical SEO techniques, companies can increase their online visibility, attract more traffic, and generate more leads.